Tin ggly
BACK
We created two videos highlighting Tinggly’s gift boxes, focusing on their core ethos of giving experiences as gifts. One video tells the personal story of our 7-year relationship, while the other features a voicemail from Mila to her parents, sharing the joy of a memorable hot air balloon adventure made possible by the gift box they gave her.
Alongside these visual narratives, we also featured a product shoot against the stunning backdrops of snowy Lapland and the captivating landscapes of Cappadocia—two destinations that perfectly embody the spirit of adventure Tinggly promotes.
THE IDEA
Give Stories, Not Stuff Both videos clearly conveyed Tinggly’s message: Give stories, not stuff This powerful message aligns perfectly with Tinggly’s ethos and resonates deeply with both our audience and their customers.
The Joy of Giving The hot air balloon video aimed not just to showcase the experiences Tinggly offers but also to capture the emotional impact of gifting a Tinggly gift box. The focus was on the joy of giving, as Tinggly’s customers are the ones who gift these boxes to others—it’s all about their experience and the meaningful connection they create.
THE RESULTS
This campaign resulted in a remarkable increase in reach, soaring by over 5000% compared to the usual view count on their account. The campaign successfully captured attention and engaged viewers far beyond typical performance, demonstrating that the message of “Give stories, not stuff” struck a chord with those who watched. The campaign successfully encouraged people to consider the value of experiences as gifts, creating meaningful interactions and inspiring them to share the message further.
This campaign resulted in a remarkable increase in reach, soaring by over 5000% compared to the usual view count on their account. The campaign successfully captured attention and engaged viewers far beyond typical performance, demonstrating that the message of “Give stories, not stuff” struck a chord with those who watched. The campaign successfully encouraged people to consider the value of experiences as gifts, creating meaningful interactions and inspiring them to share the message further.
THE GALLERY
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